They Create Worlds

Nintendo in 1985

December 15, 2020

TCW Podcast Episode 128 - Nintendo in 1985


We look at that special time during 1985 when Nintendo did a holiday test market in New York City!  By being in the right place at the right time they were able to, along with market forces, revive the dead home console industry.  They  had quite a challenge with retailers, and a public that were hostile towards games.  Knowing this Nintendo worked to distance itself from the precious era with marketing that did not use the terms video game, or cartridges.  Instead this was an entertainment system.  You used Game Paks.  Not to mention the introduction of R.O.B. everyone's favorite Robotic Operating Buddy!  By the time of Christmas 1985 with a lot of hard work Nintendo was able to set the stage for a nationwide launch the following year. 


TCW 104 - A Holistic View of ET:

TCW 014 - Nintendo Playing with Power:

TCW 110 - Books of History:
TCW 124 - The Visions of Coleco Part 1:

TCW 125 - The Visions of Coleco Part 2:

TCW 019 - The Great Video Game Crash Part 1:

TCW 020 - The Great Video Game Crash Part 2:

TCW 021 - The Great Video Game Crash Part 3:

TCW 028 - Picking up the Pieces: The US Arcade Industry After the Crash:

Nintendo Advanced Video System :

The Story of R.O.B. the Robot:

First Nintendo Commercial:

Early Nintendo Commercial:

Nintendo Deluxe Commercial:


Duck Hunt:

Stack Up:

Hogan's Alley:

Wild Gunman:

Excite Bike:

Wrecking Crew:





10 Yard Fight:

Ice Climber:

Clu Clu Land:


Kung Fu:

Super Mario Brothers:

Piano Scene BIG:


New episodes on the 1st and 15th of every month!


TCW Email: 

Twitter: @tcwpodcast


Alex's Video Game History Blog:

Alex's book is available for preorder and should be released through CRC Press in December 2019:


Intro Music: Josh Woodward - Airplane Mode -  Music - "Airplane Mode" by Josh Woodward. Free download: 


Carol of the Bells:


The Holy and the Ivy:


Copyright: Attribution:

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