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The games we love reveal something true about who we are, and about the world that made them. They Create Worlds is a podcast about the people, technology, and forces that built the video game industry.
Through video game history, the show looks at how culture, business, and technology shaped what we play, tracing the choices and circumstances that led to the games so many people around the world enjoy.
Each episode digs into where games came from, who made them, and why they were made the way they were. Business decisions, technological shifts, and creative choices all shaped what ended up on screen, and the show covers all of it together, not just one piece in isolation.
Hosted by Alex Smith and Jeffrey Daum, They Create Worlds grew out of long conversations about the strange corners of the industry and the patterns that only show up when you look across companies, platforms, and decades. That conversational feel remains, built on careful research, clear structure and editing that makes even the deepest topics easy to listen to.
History turns out to be less settled than it looks. New documents surface, memories conflict, and the clean stories about why things happened the way they did rarely survive contact with the evidence. The show digs into all of that, following the creative and business forces that pushed and pulled on each other, and uncovering the human stories that lie beneath the games so many people around the world enjoy.
New episodes are released twice a month.
The games we love reveal something true about who we are, and about the world that made them. They Create Worlds is a podcast about the people, technology, and forces that built the video game industry.
Through video game history, the show looks at how culture, business, and technology shaped what we play, tracing the choices and circumstances that led to the games so many people around the world enjoy.
Each episode digs into where games came from, who made them, and why they were made the way they were. Business decisions, technological shifts, and creative choices all shaped what ended up on screen, and the show covers all of it together, not just one piece in isolation.
Hosted by Alex Smith and Jeffrey Daum, They Create Worlds grew out of long conversations about the strange corners of the industry and the patterns that only show up when you look across companies, platforms, and decades. That conversational feel remains, built on careful research, clear structure and editing that makes even the deepest topics easy to listen to.
History turns out to be less settled than it looks. New documents surface, memories conflict, and the clean stories about why things happened the way they did rarely survive contact with the evidence. The show digs into all of that, following the creative and business forces that pushed and pulled on each other, and uncovering the human stories that lie beneath the games so many people around the world enjoy.
New episodes are released twice a month.
Episodes

Sunday Jan 15, 2023
The Intellivision Part 2
Sunday Jan 15, 2023
Sunday Jan 15, 2023
TCW Podcast Episode 178 - The Intellivision Part 2
In part two we look at how Mattel starts aggressively marketing the Intellivision by directly attacking Atari in its advertisements. New leadership by Josh Denham helped to foster this and to rework the production of the Intellivision to make it for cheaper. This lower cost model was released as the Intellivision II. Still some in the company were still wanting to do a computer, but it proved to be too complicated and expensive to bring to market. They settled on releasing a lesser computer attachment that allowed for some peripherals. Ultimately through a combination of their own problems, and the looming home console crash Mattel nearly went out of business, and spun off Intellivision where it continued to limp along in the shadows all the way to the early 90's.
1983 Pepsi Challenge: https://www.youtube.com/watch?v=ghMYzo0rgrw
1981 Pepsi Challenge: https://www.youtube.com/watch?v=4FhxujFUJlQ
Grey Poupon Commercial: https://www.youtube.com/watch?v=tvDazrJuSdA
Most Interesting Man in the World: https://www.youtube.com/watch?v=guMrgRKKENI
Intellivision VS Atari: https://www.youtube.com/watch?v=cCgG7Y-XqEw
George Plimpton For Intellivision: https://www.youtube.com/watch?v=aYLly625cXE
PBA Bowling: https://www.youtube.com/watch?v=f-X8MFOGuRo
TCW 027 - The Magnavox Patent Lawsuit: http://podcast.theycreateworlds.com/e/the-magnavox-patent-lawsuits-friday-september-16-2016-1003-am/
Triple Action: https://www.youtube.com/watch?v=Li_LM6t6smo
Blockcade: https://www.youtube.com/watch?v=5v-0CwiabZA
Snafu: https://www.youtube.com/watch?v=tCmEcc4c1tk
Space Armada: https://www.youtube.com/watch?v=LEL0Ufhnb4w
Astrosmash: https://www.youtube.com/watch?v=osSe8nzu1m0
Atari VS Other Companies: https://www.youtube.com/watch?v=SqTxWZerumo
Space Games Commercial Intellivision: https://www.youtube.com/watch?v=1O17bGSd9SU
Intellivision Master Component and Keyboard Component: https://www.youtube.com/watch?v=UdveJuwHuGM
ECS and Music Keyboard: https://www.youtube.com/watch?v=w5NMV-nEh6Q
New episodes are on the 1st and 15th of every month!
TCW Email: feedback@theycreateworlds.com
Twitter: @tcwpodcast
Patreon: https://www.patreon.com/theycreateworlds
Alex's Video Game History Blog: http://videogamehistorian.wordpress.com
Alex's book, published Dec 2019, is available at CRC Press and at major on-line retailers: http://bit.ly/TCWBOOK1
Intro Music: Josh Woodward - Airplane Mode - Music - "Airplane Mode" by Josh Woodward. Free download: http://joshwoodward.com/song/AirplaneMode
Outro Music: RolemMusic - Bacterial Love: http://freemusicarchive.org/music/Rolemusic/Pop_Singles_Compilation_2014/01_rolemusic_-_bacterial_love
Copyright: Attribution: http://creativecommons.org/licenses/by/4.0/

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